Viral Marketing manual: An unsigned band from Manchaster

Markus Thielmann — Sat, 2008-05-10

A small viral marketing manual for musicians:

1) Hire an experienced PR company: checked
2) Create a MySpace page: checked
3) Record a CD: checked
4) Claim you were unable to pay a descent camera team to film your music video. Claim you performed in front of CCTV cameras and got the material by requesting it under the Data Protection Act: checked
5) Post it to YouTube: checked
6) Notice nobody cares about it, get it reposted after a few months: checked

Make them believe!

Markus Thielmann's blog

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Viral Marketing manual: An unsigned band from Manchaster

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